Microsoft Great Plains Project Accounting – overview for consultant

Microsoft Great Plains Project Accounting – overview for consultant

Microsoft Great Plains – now it is one of the four ERP solutions, owned and promoted by Microsoft subdivision – Microsoft Business Solutions: Microsoft Great Plains, Navision, Axapta and Solomon. Pretty interesting mix and of course, each product has its own realization of Project Accounting. We would like to give you short overview of Project Accounting module, coming with Microsoft Great Plains.
History.
Great Plains Software had wise strategy when it did allow high level software development – so called satteltes of third party modules for Great Plains Dynamics and eEnterprise, written in Great Plains Dexterity. Project accounting was developed by several ISV: Intellisol International (Australia based company, existed back in 1990th , then relocated to Fargo in 1998 and then sold its products), Match Data – this was very successful ISV in Philippines. Great Plains Software bought Project Accounting module from Match Data and made it Great Plains Project accounting.
Pros:
1. It is very simple and intuitive – if you are a certified accountant and know the GAAP on project accounting – you should be able to understand all the data flow and distribution in GL; Great Plains Project Accounting is following the rules.
2. Simple budgeting and project tracking – if this is your goal – consider it, especially if you already have Great Plains implemented in your company.
3. Microsoft SQL Server platform allows you to deploy all the industry tools, such as Crystal Reports, SQL Stored Procedures, and Views
4. Seamless integration into Great Plains interface – Great Plains Project Accounting is Dexterity-written module, so it is in Dexterity interface and security model.
Contras:
1. Poor customization possibilities – I would say that Dexterity is now a good option here, because Project Accounting is, itself, Dexterity third party dictionary – Dexterity is good to customize core DYNAMICS.DIC, not third parties. VBA/Modifier are available but we would not recommend them, because they are now legacy technologies.
2. Poor integration with Microsoft Office tools – as of right now Microsoft is in the process of moving all its ERP packages: Great Plains, Navision, Solomon into the .NET platform. So, this is where all the efforts are applied. Microsoft Office is now the second priority.
Good luck deciding and implementing, and if you have issues or concerns – we are here to help! If you want us to do the job – give us a call at 1-630-961-5918 or 1-866-528-0577! help@albaspectrum.com

Why Targeting Your Audience Matters Using Mobile Marketing

By / January 3, 2019

Why Targeting Your Audience Matters Using Mobile Marketing

Mobile marketing is a great way for you to get news about your business out to your client list. If done right, it can lead to growing profits for any kind of business. Use these tips and tricks when working with mobile marketing. Read carefully through the following helpful ideas.

Give your customers a taste. Provide your customers with a product sample. Sampling is a powerful marketing tool, getting a first time taste or a use of the product is enough to get many consumers hooked. Set you marketing campaign up so that when the consumer responds that they will receive a text alerting them of when they will receive the item.

Personalize your message as much as possible. Use mobile marketing platforms capable of inserting tokens into your message so you can add the customer’s name into your marketing piece. Personalized messages have a higher response rate than impersonalized ones. Be sure to allow enough characters for the name or your marketing text will be cut off.

Offer discounts or other special offers to customers using geolocation applications to check in at your business. While some applications show check-ins automatically, users can set individual preferences. By offering incentives to check in, your customers are more likely to do so, resulting in increased word of mouth advertising for your business.

Use your message recipient’s real name. People like to feel important and recognized, and adding their real name to any messages you send out will give them those feelings. Making your customer feel like you are personalizing messages to them is a great way to make them feel welcome to your business.

Compatibility is crucial. When starting a mobile marketing campaign it is essential that it will display correctly no matter which device your customer is using. There are loyal users of every mobile platform and focusing on only one device limits your customer base. At the very minimum it should be viewable on the 3 biggest devices: Blackberry, iPhone, and Android.

Get your website mobile friendly! Take a look at your website on a mobile device. Don’t like what you see? Most don’t until you get your site onto a mobile-friendly platform. Look at your content management system to see if it offers a mobile plugin, or talk to a local digital advertising agency to build a solution for you. Either way, it is important to make your site look professional and engaging on mobile devices!

Your mobile ads must be short and sweet or the customer will delete! Customers do not want or have the time to scroll through lengthy messages. Keep your ads as brief and concise as possible to increase the chances of it being read and of customers purchasing your product!

Use the information that you learned from this article to build a successful mobile marketing plan. These tips are going to help you make the most of the efforts that you put in to the marketing for your business. Use them all wisely to help you get the word out about the things going on with your business.

How To Use Mobile Marketing To Your Advantage (2)

By / January 2, 2019

How To Use Mobile Marketing To Your Advantage

Ready to begin with your own mobile marketing plan? Do you know where to start or how to begin? Do you know what will work best for your business? If you have no clue how to answer these last couple questions, the tips that are listed below are for you.

Do not send messages out at odd hours. Keep the messages restricted to normal business hours in the area in which you are sending them. Do not send any out on Sundays or on big holidays. This will allow your customers to know that you respect their time and beliefs.

Offer special discounts or value to your mobile marketing customers. Because mobile followers usually require customers to elect to receive information, make it worthwhile for them to enroll. By offering greater discounts or better offers than those available through your web site or print marketing, you can increase the number of customers enrolled in your mobile program.

Whether you are running a large business or a small home business, you need to sit down and develop a social media policy that sets the standards of what should and should not be done through social media. This is going to help you and your company from the many things that could possibly go wrong.

If you really want to convert sales with mobile marketing, work hard to make visiting your site a pleasurable experience for people. Because most mobile users are on-the-go users, they’re more inclined to quickly browse through multiple sites than PC users are. Give them a reason to stick around.

Compatibility is crucial. When starting a mobile marketing campaign it is essential that it will display correctly no matter which device your customer is using. There are loyal users of every mobile platform and focusing on only one device limits your customer base. At the very minimum it should be viewable on the 3 biggest devices: Blackberry, iPhone, and Android.

Focus on using mobile marketing especially for customer retention. If people have already purchased from you, they are more likely to welcome mobile communication from you if they are pleased with your product. Try to reach new prospects, but never lose sight of the opportunity you have with people who are your customers already.

Brevity should always be the keystone of your mobile marketing communications. Although it seems like people use their smart phones all the time, that does not mean they want to spend their time reading long advertisements. Make mobile messages as short and to-the-point as you possibly can.

You must remember that in order to receive something from your subscribers you have to give to them. Try offering some type of incentive. This can be special access to relevant information, special mobile content, or even some coupons to help increase their take rates and your subscribers’ participation.

Do you know how to begin your mobile marketing plan now? Can you now find a place to begin with it? Do you know what will work for your business? If you can now provide an answer to these questions, then you have read and understood the previous tips, and are now ready to make mobile marketing work for you.

How To Improve Your Mobile Marketing Campaign (3)

By / January 1, 2019

How To Improve Your Mobile Marketing Campaign

Picture this, you have a way of reaching exactly the type of audience you want and it can be done through something that they hold close to their heart…literally. Mobile marketing is one of the greatest forms of marketing when done right. Read on if you would like to find out more.

Make your campaign compatible with all mobile platforms. Your ads must be displayable on all different types of smartsphone applications including Android, Blackberry and the iphone. It would be a mistake to not display on one of these platforms because you would be missing out on advertising to a huge portion of users.

The best text message that you send will be non-commercial related. They will be brief and have links to your customers that will be valuable. You don’t want to appear to give them nothing but a sales pitch over and over. Keep your texts to a limit so you are not bombarding your customers.

Along with mobile marketing and using social media to promote your business, you need to have some official company guidelines, as far as conduct goes on those social media sites. The social media and mobile are the face of your business, as much as any website or advertisement, so have a policy to define how team members should act and engage your customers.

Anytime, you are doing a mobile marketing promotion. You want to let as many people know about this as possible. Put the information on flyers, write about it on your blog and social-networking sites, and create special business cards for the event. The more people that know about it, more customers you will have.

Mobile phones have become very personal. People can download what apps they want, customize their phone to look how they like it, and many have all contacts and their calendar saved in their phone. You want to make your mobile marketing strategy hit people on a personal level. The more relevant your information is to your customers, they more personal it will feel.

Make sure your mobile marketing campaign works across all mobile platforms. To run a successful campaign, you don’t want to leave a large part of your audience without the availablity to see your ads. You also don’t want to discourage them by running an ad that they can see, but doesn’t function properly on their device. Make sure your campaign is available on all platforms, and test it for functionality before you email it.

Take advantage of using SMS, or text messaging, to connect with your consumers using mobile devices. This is a way to generate leads, collect consumer information, and build customer relationships. Mobile device users are conditioned to read text messages, so your messages have a very good chance to be read.

To summarize people grow close to their mobile devices. If you are able to create your mobile marketing plan in a way that respects your customer’s privacy and appeals to their interests, then you have got a great chance to draw in more business. Hopefully this article helped you solidify some ideas.

Mobile Marketing At Its Best: Here’s How You Do It (2)

By / December 31, 2018

Mobile Marketing At Its Best: Here’s How You Do It

Did you know that mobile marketing not only covers the most commonly referenced area of mobile devices, but also mobile billboards, travelling expos and any type of advertising that is in some sort of motion. If you ever wanted to further your knowledge of mobile marketing, then check out the next few paragraphs.

Include audio and video in your mobile marketing strategy. Mobile marketing is more than text messages and e-mails. Today, with faster mobile download speeds, audio and video are key components to any successful strategy. Consider offering audio or video podcasts, short audio interviews or live, on-the-scene video to your media mix.

Make your campaign compatible with all mobile platforms. Your ads must be displayable on all different types of smartsphone applications including Android, Blackberry and the iphone. It would be a mistake to not display on one of these platforms because you would be missing out on advertising to a huge portion of users.

Because users will be viewing them on small screens, mobile advertising messages need to be brief, clear and express urgency. Every ad should focus on a call to action that tells the market to do something. Forgetting to include a call to action in your mobile advertising messages is a common mistake that beginners often make.

Perform usability testing for your campaign. Enlist your friends, family and co-workers to help you by receiving messages and responding to them. Ask for feedback on ease of use and enjoyment. They should like what they see on the display and report that it was clear and easy to follow.

Utilize mobile search engine optimization. A majority of the mobile searches that are made are done using Google, so having a strong SEO strategy is just as important for mobile marketing as it is for other online ventures. In addition, many devices tailor search results by location, so be sure to include location-specific web pages.

Integrate your mobile ad campaign into every other aspect of your advertising to optimize the effects of it! Make note of it on your blog and online social networking accounts. This way you keep in your promotional loop all potential customers, whether they are in an office, car or waiting for a bus!

Integrate all of your social platforms with any location-based accounts that you have. Connect your website, blog, Twitter and Facebook URLs with your location-based pages as soon as possible. All platforms, including your mobile-marketing one, should have a consistent representation of your brand, or you risk confusing your customer base.

Make sure your advertisements work for all types of mobile devices. If your programming is only accessible by one type, like an Android, you will lose out on entire populations of prospective clients from other platforms. Using cross-platform programming is the best method to attract the most customers to your business.

In conclusion, not only does mobile marketing cover a wide amount of media types, but it can also be used to appeal to a wide variety of customers. You should definitely give the tips and tricks provided in this article a try; and you should be ecstatic with the results that you see.

Grow Your Business With These Mobile Marketing Concepts

By / December 30, 2018

Grow Your Business With These Mobile Marketing Concepts

Mobile marketing is quickly becoming the best, fastest and easiest way to reach your customers. Many people are attached to their cell phones and reaching them this way is very convenient. This article will give you ideas on how you can use mobile marketing strategies to reach out to your customers.

When sending messages to your customers, be sure to use their real name. Using your customers real name in the message creates a more personal atmosphere that will allow you to bond with them and make your message seem less automated or robotic and more realistic, friendly, and overall more genuine.

To increase your conversions, choose call-to-actions that are strategically optimized for the mobile experience. Traditional call-to-actions, like driving visitors to web forms and non-optimized pages can be very clunky in a mobile environment. Instead, try utilizing call-to-actions that befit the smaller screen like click-to-call or simply booking an appointment time.

Compatibility is crucial. When starting a mobile marketing campaign it is essential that it will display correctly no matter which device your customer is using. There are loyal users of every mobile platform and focusing on only one device limits your customer base. At the very minimum it should be viewable on the 3 biggest devices: Blackberry, iPhone, and Android.

Don’t concentrate so much on finding the time and the budget for social media. Focus instead on the integration of mobile marketing and social media into your business. You may be surprised to find out the things that you are currently unable to do because you are not yet mobile-marketing friendly. Concentrate on leveraging what you can.

One way to get people more interested in your mobile marketing campaign is to make it fun and exciting. Many people will look through their phone when they are waiting for something else, like a bus or a train. If you are able to still market your product, and give your customers something to do at the same time, you will find more productivity from your mobile marketing.

When using mobile marketing, try to use text as much as possible and avoid using large files such as pictures. You might have the best mobile device with super screaming fast 4G download speeds where you can access the net from anywhere, but your customer likely does not. So design your mobile marketing in ways the work for everyone.

Check out free mobile apps around the web and get some of these to offer your customers in your mobile marketing campaign. With a regular campaign, you can offer things like free eBooks and white papers. In the mobile world, however, people are really interested in apps. Find some cool ones to offer free.

As you can see, there are many easy things you can do to make your mobile marketing campaign a success. Follow the tips that this article offers and you will be well on your way to reaching your customers and growing your clientele, through the use of successful mobile marketing.

Google Glass What You Need to Know about Them

By / December 29, 2018

Google Glass – What You Need to Know about Them

Before Google announced Project Glass in the early days of 2012, people were already fantasizing about a small piece of gadget that they could wear without having the need to put in a pocket. In this case, majority of them were thinking about a computer that could fit inside a simple piece of eyewear that could act as a camera, browser, and partially a smartphone all rolled into one. Remember those sci-fi movies with those high-tech visors? This was what the people wanted. Thankfully, Google came to the rescue and announced the Google Glass.

But what is it exactly?
Google Glass removes the restriction of data being stored in computers, laptops, phones, and tablets and allow them to be displayed right in front of your eyes. Google Glass is a spectacled frame equipped with a camera, battery, touchpad, display, and microphone. Within your field of vision, you can browse files, look up data, browse the Internet, or even take pictures. All of these benefits and more are equipped into what people will mistake for an ordinary and casual piece of eyewear.

This is all possible thanks to the display technology that Google Glass uses. The technology puts data in front, or to the upper right, of your vision thanks to a prism screen. The rationale behind this design is that it doesn’t obstruct your view. According to Google, the display on Google Glass is the same as looking at a 25-inch HD screen from 8 feet away. Although there’s no news on the resolution, people are hoping that it would be at least 640 x 360.

What can Google Glass do?
Of course, people already know that Google Glass can take pictures and videos, but other than that, some of them are none the wiser on the other applications that Google Glass can do. Google Glass can be used to get directions, but it has to be connected to your phone’s GPS system. This basically means that you can see the map from your GPS on your Google Glass, thus eliminating the need to look at your phone. In order to do this, Google offers the MyGlass app, which allows you to connect the Google Glass to your Android phone. Apart from GPS data, messages can also be viewed and received, and calls can be answered by using Google’s voice-to-text feature.

So far, Google has been mum’s the word on the full power of their new gadget. This secrecy is driving fans crazy and only time will tell as to when they’ll actually reveal it.

Review 2012: The Favorite Gadgets In 2012

By / December 28, 2018

Review 2012: The Favorite Gadgets In 2012

Assuming that 2012 will not be the last year and there would be a 2013 to look forward to, then 2012 is a great year that will serve as the foundation of exciting technologies. This year marked the release of great gadgets that will shape the technology landscape for years to come.
Some early adopters have jockeyed for their favorite gadgets that will make their daily lives and work a bit easier. Gadgets that range from increasing productivity, gaming and entertainment have revolutionized how we work, play and entertained. The PC revolution of the 1980s have seen its bitter and as technology has shifted to become mobile and computing now using the clouds. Let us pause and then rewind to the gadgets that made some noise this year.
iPhone 5
Surely a new release of the iconic smartphone will create a buzz (okay two more buzz). In fact, iPhone sales has reached three million in its first weekend release. One of the most anticipated gadgets of 2012, iPhone 5’s launch was greeted with a mixed bag of reaction. Some people were not surprised about the specs and the design owing to the numerous leaks and rumors leading to the launch. Whether or not, iPhone still catches your fancy, it is one piece of hardware that will stand out as all-time favorite gadgets.
Samsung Galaxy S3
Launched in mid-May, the Samsung Galaxy S3 took the title Best Selling Smartphone in the World for the third quarter of 2012. It sold more than 30 million units thus far. The sales record alone will show that the beast smartphone offering from Samsung will surely make the guys at Apple scamper to wrest the lead from the guys from South Korea. Innovation and improvement in design, made the Galaxy S3 endeared to smartphone lovers in Europe and in Asia.
Samsung Galaxy Note 2
This 5.5-inch combination tablet and phone (also known as phablet) has sold more than three million units in just a little over a month. That is an impressive number considering that it was launched almost the same time Apple introduced the iPhone 5 to the market. The use of the S-Pen revived the use of a stylus that has gone out of style with the introduction of the capacitive touchscreen in the original iPhone. The Note 2 has an impressive offering that has lured three million people to try this one heckuva phone.
iPad Mini
The late Steve Jobs said that tablets less than nine inches would not sell. Now his folks at Apple think that a tablet that is smaller than the iconic iPad will sell. Fast forward to October as Apple beat its competitors’ announcements by launching iPad mini. The iPad mini is a smaller version of the iPad2. It shares essentially the same A5 processor but with upgraded iSight rear camera. It shares the same screen resolution with the iPad 2. The opening day of iPad sales was a mixed bag and only time can tell if iPad mini will become a blockbuster hit.
Nexus 7
Google launched its own Android-powered; Asus-manufactured tablet to counter the offerings of Apple. Named Nexus 7, it has a seven-inch IPS display powered by a quad-core nVidiaTegra 3 SoC. What makes the Nexus 7 different from other Android tablets is its price. In October, the price of Nexus 7 went down from $299 to $199. This appears that the tablet is being sold without profit. How does Google get more money? From adverts of course!
Amazon Kindle
Just like Nexus 7, Amazon is selling its Kindle tablets almost without profit. Amazon is banking on the sale of books and other media from its online store. With a facelift, the Kindle was 2011 Android tablet poster child and it seeks to reclaim its lofty position but sees Nexus 7 as a big stumbling block.

10 Things You Should Try To Barter For Before Buying

10 Things You Should Try To Barter For Before Buying

1. Information Products – it could be ebooks, "how to" videos, cassettes, magazines, newsletters, paid e-zines, courses, etc.
2. Advertising Space – it could be banner ads, ezine ads, ebook ads, magazine ads, newspaper ads, tv ads, fax ads, online classified ads, etc.
3. Web Hosting – you could offer a free advertisement for their web hosting service on your site in return for free or discounted hosting.
4. Software – it could be for tax software, web site authoring software, accounting software, newsletter software, graphic design software, etc.
5. Writing/Editing – it could be for web site content, promotional articles, press releases, e-zine articles, promotional ebooks, etc.
6. Accounting/Bookeeping – you could offer a no cost advertisement in exchange for their accounting and booking services
7. Consulting – it could be market consulting, legal consulting, computer/software consulting, business consulting, etc.
8. Copy writing – it could be for brochures, business cards, classified ads, sales letters, product packages, banner ads, promotional products, etc.
9. Merchant Accounts – you could offer no cost insert ads in your product packages in exchange for the option of accepting credit cards.
10. Internet Access – you could offer a no cost pop up ad on your web site in exchange for free or discounted Internet access.

Hot Gadgets: Holiday Must-Haves for 2007

By / December 27, 2018

Hot Gadgets: Holiday Must-Haves for 2007

Each summer, consumer electronics gurus peer into their crystal balls to anticipate what hot gadgets will be considered must-haves for the upcoming holiday season. This year, those electronics taking center stage consist of some no-brainers as well as a few surprises. They’re fun, they’re innovative, and they’re sure to be sold out by the end of November. Here’s a preview of the hot gadgets that will be in the news and on almost everyone’s holiday wish list:

1. Apple iPhone. Steve Jobs has done it again and designed a totally innovative device that’s so much more than a mobile phone. With a gorgeous appearance, a bright three-and-a-half inch display, and an intuitive touchscreen user interface, the iPhone is captivating. And that’s before you even get to the features, which include an exceptional cell phone with visual voicemail, a digital camera, email functionality, a web browser, an iPod for music, and SMS. The applications, such as Google maps, stocks, weather, notes, and so forth, are just as impressive. As is the $500 price tag. Nonetheless, the iPhone is sure to top many holiday wish lists.

2. i-Sing from Outrageous. Consumer electronics and toy company Outrageous has taken the “American Idol” phenomenon to the logical step with i-Sing, a specialized MP3 player that is, for lack of a better term, a next generation handheld karaoke machine. After buying MP3 downloads, users can load them into the player, then use proprietary software to input the lyrics of the songs – either the original lyrics or those written by the user. Users can then easily remove the original vocals from a song and record their own voices over the melodies while reading a display of the lyrics. With an internal speaker and microphone, as well as a high quality display and earphones, i-Sing can be used to create music that users can then upload to YouTube, MySpace, and other social networking sites. And, at around $129, i-Sing is a sure-fire hit.

3. Nintendo Wii. Although the Nintendo Wii gaming console has been out for almost a year, its scarcity will still make it a hot commodity this holiday season – and for good reason. With its innovative controller and Nunchuk, Wii has taken gaming to the next level. But the Wii is much more than a gaming console. It also offers Web browsing, shopping, photo sharing, news, and much more. Now that the use of the system is ramping up, there are an increasing number of video games available for the Wii – which will also be hot this holiday season.

Each year, several hot gadgets emerge as top sellers for the holiday season. This year, you can bet that the iPhone, i-Sing, and Wii will make the cut.

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